We all know that to sell more effectively we should know the products we promote. Easier said than done! Although Clickbank makes it easy with its no-questions-asked-60-day-money-back-guarantee, who wants to buy something, download it, then immediately submit support ticket and wait for refund!
I’ve heard you could actually ask for review copy for free but was always afraid to be rejected. After all, anyone could say he is an affiliate and wants a review copy and then just read books for free. And actually you can, but as it turns out, this doesn’t prevent Clickbank vendors from doing everything possible to help you promote their products.
Inspired by John Chow’s book Blogging with John Chow, I actually decided to give it a try and contact a few Clickbank vendors to see what happens.
Here is what I wrote them:
I took a screenshot of my traffic stats and uploaded it to image directory of my website. I linked to it directly from my email so they can see I am serious. If you are not especially proud of your traffic numbers skip this part, but if you have something to show by all means show it!
I sent this to four vendors Saturday afternoon (Saturday morning in the US). I received first reply on Sunday and two more today. Now I have a lot to read!
I feel more confident promoting something I read and/or used myself. This is especially important if you are promoting this to email list or if you have a lot of repeat visitors and you already have a relationship with them. To be honest, most Clickbank sales pages look very cheesy, but sometimes there are really great products behind those pages. Besides that, it’s a sorrow not to give yourself a chance to earn more.
It is really frustrating to spend hours or even days looking for what it seems good affiliate programs (or products), submit forms, wait to get approved only to find that they just don’t work on your website. Here is how to make this process easier, quicker and hopefully more effective:
If you’ve been using Adsense on your site for any substantial period of time you probably noticed that some advertisers seem to just love your website. There should be a reason for that. If they keep advertising on your site, means it’s working for them. Find out their landing pages URLs (without clicking on ads of course) and see what they are doing. If they are selling a particular product, note what kind of product is that. Do they own this product or they are affiliates themselves? Whatever it is, get inspired by their ideas and subscribe to same affiliate program or promote a similar product yourself. If it works for you, you may consider to block them as they are your competitors now.
To analyze your advertisers you can go to your Adsense dashboard, then Allow and Block Ads, then choose Shown Ads. In addition you can use ad preview tool or check the actual pages of your site, however using Shown Ads tool is the easiest way to do it.
You have to keep in mind that not all advertisers really know what they are doing. Some may be losing money on your site, look only at those who have been around for some time.